Directview Holdings Inc (OTCMKTS:DIRV) Remains Inconsistent

1DIRV.pngOTC Markets announced the other day that they will be implementing some new rules starting May 1. There will be a $0.01 per share price barrier and if companies fall below it, they won’t be eligible for listing on the OTCQB tier. Lots of tickers are expected to be relegated to the Pink sheets, but it would appear that Directview Holdings Inc (OTCMKTS:DIRV) isn’t among them. At least for now.

DIRV broke out of the sub-penny levels on February 20 when the company announced its intentions to partner with enterprises dealing in the scorching hot marijuana industry. Since then, we have witnessed a few more impressive jumps. On February 26, they issued a press release telling us that they have entered into an agreement with an entity called Legacy Construction Company of Colorado, LLC and this gave the stock a 150% push. A week later, they announced that they have installed one of their security systems at the US headquarters of the European School of Economics which resulted in another 3% gain. On March 19, an unnamed privately held Colorado based company asked DIRV to provide a video surveillance and alarm monitoring system for a cannabis facility and the ticker reacted accordingly – it jumped up by around 24%. The latest PR hit the wire about an hour and a half before Tuesday’s opening bell and it informed us that DIRV will open a new office in Denver, Colorado. Once again, the market’s reaction was positive. Six and a half hours of trading were enough for the price to jump up by as much as 147%.

It would appear that the steady stream of news is not only keeping the ticker afloat, but it’s actually proving to be a great catalyst for growth. Unfortunately, DIRV doesn’t seem too keen on performing on its own. If you take a closer look at the day-by-day behavior, you’ll see that most of the sessions that were not marked by a press release ended in the red. Over the last two days, for example, DIRV took two serious hits and wiped out more than 45% of its market cap. Early trading today suggests that the slide could continue. Two hours after the opening bell it’s sitting around 8% below yesterday’s close.

It seems that the ticker’s fate could only be decided by the presence or absence of press releases, which is something you should probably bear in mind. There are a few more things to consider as well.

DIRV‘s current price is $0.023 per share and this, according to the OTC Markets profile, results in a market cap of around $4.5 million. That may not sound like much, but it might be a bit of a stretch for a company that has the following figures in its latest 10-Q:

  • cash: $5 thousand
  • current assets: $92 thousand
  • current liabilities: $2.68 million
  • quarterly revenue: $11 thousand
  • quarterly net loss: $148 thousand

And while we’re on the subject of the latest 10-Q, we should also touch upon the stock issuance over the reported months which, it must be said, has been quite intense. Lots of shares saw the light of day and a big part of them were printed as a conversion of debt. Between March 2013 and July 2013, $35,660 worth of notes got turned into 33,560,000 common shares. The average conversion rate comes in at just over $0.001 per share which is bad enough, but it isn’t as shocking as the one carried by another convertible note issued in September 2013. As you can see from page 14 of the latest 10-Q, DIRV issued a short term note in the amount of $7,500 which can be turned into common stock at a rate of $0.0001 per share.

0DIRV_logo.jpgFor all the hype and excitement surrounding DIRV at the moment, there are still some risks associated with a potential investment. Considering them carefully is absolutely essential.

DIRV wasn’t the only OTC stock to drop during yesterday’s session. AvWorks Aviation Corp (OTCMKTS:SPLI) slipped and wiped out more than a fifth of its value while logging a dollar volume of more than $14.5 million. Primco Management Inc (OTCBB:PMCM) had a bad day as well. It shifted more than $4.2 million worth of shares while losing nearly 25% of its value.

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