3D Eye Solutions, Inc. (OTCMKTS:TDEY) Retreats Despite Facebook Advertising Hype

Even a small fall in the 3D Eye Solutions, Inc. (OTCMKTS:TDEY) stock will cause jitters, as the company is already at a two-year peak, and may at any moment take a bigger break. TDEY could not vault the 2-cent levels that easily, instead sliding back more than 11% to $0.016, on dollar volumes above $844,000.

The drop came despite TDEY introducing a new PR message, again about the further distribution of a 3D viewing application. The novelty is not so novel: Facebook advertising, almost a staple in 2013 and a small addition to all the advertisement noise already plaguing social networks. So TDEY will have to wait and prove that Facebook generates sales. The app has a real Facebook page, with around 5700 followers, active since August 15th, and posting company events and news related to 3D viewing.

Of course, TDEY also competes with several other 3D viewing apps from larger companies. On Amazon.com, the $7.99 app has still only 15 reviews, and 14 of them are highly suspect to be from persons close to the company.

Every day, it becomes clearer that TDEY is relying heavily on publicity- and so far manages to keep the mood high in investors’ forums. In the next months, TDEY will have to prove itself with another round of quarterly results.

Speaking of tech stocks, previous winners or dramatic movers have stalled, leaving TDEY among the few that still react more strongly. ImageWare Systems, Inc. (OTCMKTS:IWSY) staged a run after a long drop, touched $2 again, but now has retreated to $1.93.

Liquidmetal Technologies, Inc. (OTCBB:LQMT) made its run at a lower level, and now continues its drift, a few cents away from the peak. Currently, LQMT stands around 14 cents after the heyday of PR and investors’ interest already passed.

For TDEY, there is enough content and promises to keep the machine going for a while. But the technology has to prove itself beyond just an entertaining fad. The ticker is still cheap enough, there are inviting price positions ahead, such as the draw of the 2-cents levels, but the email promotion is already a week old, and without boosters, TDEY may begin to slide to lower levels, revisiting the double-zero positions.

If you are attracted to the promises of TDEY, think twice before jumping on the current trend and do so only if you can afford the corrections.