Google Inc (NASDAQ:GOOG) Chipping Away at Apple Inc. (NASDAQ:AAPL) Mobile Revenue
It’s no secret that the mobile industry is on fire, with smartphone and tablet games spearheading the explosive sector growth and making millions upon millions for companies like Google Inc (NASDAQ:GOOG) and Apple Inc. (NASDAQ:AAPL). What is more interesting is how the wealth is spread around and how the market ebbs and flows.
A new comprehensive mobile report published by app analytics company Distimo yesterday takes a look at all of 2013 so far. The info reconfirms the avalanche-like growth of mobile, boosted by game apps generating mind-boggling revenue figures, AAPL and GOOG taking their 30% slice.
An important part of the report deals with the revenue development and market distribution between Apple and Google. While AAPL is still ahead in the race, Google’s market share is growing rapidly. Just over the last six months, GOOG increased its share 7% to reach 37%, against Apple’s 63%. This distribution took place with AAPL growing revenues 12% over the same period, while Google got a massive 51% boost.
Google’s expansion is fueled by stellar growth numbers in countries that favor Android devices and also happen to be among the top three fastest growing markets in the world – namely South Korea and Japan. Distimo’s estimation for South Korea’s growth over the last 11 months is a stunning 759%, bringing the country to the top #3 spot in global mobile revenue.
The chart-topping grossing apps in Distimo’s report are, predictably, games. Candy Crush Saga came on top in aggregated 11-month data for the Google’s Play store even though Distimo reported that Clash of Clans – 2013’s top grossing app on the AAPL store, topped Google Play’s top grossing chart in November.
The mobile game industry is projected to grow to nearly $30 billion by 2016. It remains to be seen how the market share and revenue streams will be shared between the big players.