Media Analytics Corp (OTCMKTS:MEDA) Gets a Haircut
We’re now coming closer to the end of the first week of one of the most successful promotional campaigns from the last few months – the one for Media Analytics Corp (OTCMKTS:MEDA).
The pump began on Sunday and it involves only a handful of email alerts from a few relatively new promotional outfits like Smart Stock Choices and Calibrus Tech. The budget is not particularly huge either. According to our database the total compensation amounts to just $33 thousand, but despite this, at least for the first couple of days, the stock behaved as if it’s pushed by a multi-million dollar campaign.
MEDA shot up on Monday and ran from $0.02 all the way to $0.06 in a matter of just six and a half hours. During the next two days it managed to add another 40% and it briefly peaked during Wednesday’s session at $0.115 per share. Yesterday, however, it showed its first signs of weakness when it wiped out 9% of its value on a dollar volume of around $2 million. MEDA is currently sitting at just under $0.10 per share.
Plenty of people are wondering whether yesterday’s correction is just a pullback or whether it’s a sign of something worse to come.
The truth is, it’s really hard to tell. MEDA was featured in a less than positive Seeking Alpha article yesterday. The authors call themselves Investor Protection Association and say that the stock is moving on nothing more than a paid promotion, which is undoubtedly true. They also say, however, that they “may” initiate a short position within the next few days, and this does raise some questions around the “Protection” part of their nickname and the motivation behind the piece.
Whatever the motives, the negativity probably had some effect on the stock performance, but if the pumpers continue with their touting, they might lust lift the ticker up once again.
The thing is, as we mentioned in our previous article, part of the reason behind MEDA‘s impressive run lay with the fact that many people associated the pumpers taking part in the promotion with Awesome Penny Stocks. And it would appear that this rumor is now fading. The people who are telling Twitter users that they are the real APS are also keeping pretty quiet.
In light of all this, we won’t be too shocked if we see a decline in volumes and price which is something you should probably bear in mind. There is, of course, an even bleaker scenario.
MEDA has already attracted quite a lot of attention, and there really isn’t anything in the financial reports or press releases (the latest announcement is now almost five months old) to suggest that the company deserves it. If someone at the SEC’s headquarters is having a look through the OTC Markets, they might decide to check what’s going on, and that’s when thing could turn sour in an extremely short period of time.
The next few sessions will tell us what’s in store for MEDA. Considering all the risks carefully is, as always, crucial.
