Paid Promotions and Press Releases Boost GRILLiT, Inc. (OTCMKTS:GRLT)’s Price
If you have read our articles about GRILLiT, Inc. (OTCMKTS:GRLT) you will know that they are a fresh player in the expanding business of offering healthy alternatives to fast-food and that they are just starting to expand their franchise.
On the stock side of things, however, things don’t look so fresh, because even though they lifted high above the ground recently, GRLT are relying on promotional campaigns and one can’t really figure out if the gain in price is due to their seemingly growing business or the promotional campaigns and promising press releases.
Since GRLT‘s stock price started going up on July 25 they gained a whopping 1050% and have had only 2 sessions ending in the red. Relying on a promotional campaign and positive news of their fast-food chain expansion they also jumped in yesterday’s session and we reckon that the people who invested in them early are having a blast.
Yesterday they gained a further 89% to their price after a 2 day decline and went from $1.58 to $2.99. The volume was near their average of 91 thousand as a total of 101 thousand shares switched hands making the total trade value come at $515 thousand.
Even thought the press releases are promising and they are being promoted, however, the heavy dumping of stock that took place when the market opened today caused them to slide as low as $2.25, but they are currently regaining their positions as trading quieted down.
It seems the touting will not stop for now, but at least the amounts that the pumpers are compensated are little and the press releases seem more than promising so it can last for quite a while. The latest PR the company had was about the launch of their franchise signup page and not so long ago they announced the opening of their latest franchised restaurant that will be taking on the nearby Quiznos and Subway at 555 Church St. in Nashville, Tennessee.
Unfortunately the restaurant is not yet listed on their website, a thing that we look at as a little bit of a failure, as we are sure that investors hope to see it there soon helping the branding process of GRILLiT.
With the current situation and the fact that they are mostly going up on paid promotions and press releases we might say that they are a risky stock. Adding to that is the fact that they are yet to prove as a successful business is why we would advise you to do a lot of due diligence and weigh out the risks for yourself before taking an investment decision.
On the other hand yesterday didn’t go that well for Xumanii, Inc. (OTCMKTS:XUII) and Liquidmetal Technologies, Inc. (OTCBB:LQMT) who lost some of their value and closed the day at $0.149 and $0.1601 respectively.
