Pazoo Inc (OTCMKTS:PZOO) Jumps On PR Once More

Evidently there are still people willing to believe Pazoo Inc (OTCMKTS:PZOO)’s overly optimistic PR announcements, because the ticker surged immediately after the company’s Friday press release.

Pot-stock enthusiasts and opportunistic traders alike just love marijuana PR and the fresher, the better. Usually, companies in the branch are more than happy to oblige, regardless of whether or not there is actually something relevant going on with the company.

In this instance, PZOO declared that it is to attend “America’s largest national cannabis trade show” a couple of weeks from now. What caught the investors’ attention was the bold proclamation that “Pazoo’s family of companies about to begin operations”.

Such optimistic words have the tendency to induce volatility – and they obviously did so this time as well, as the ticker rose 16.67% after nearly 30 million shares changed hands. But how long will that climb last?

The ascent may not be very long, if OTC Markets experience is any indication. After all, PZOO doesn’t seem to have much going for it except PR.

Currently, the company is woefully overdue in publishing its annual report for 2014, which is why it is OTC markets profile lists it as Limited Information. Thus, no real due diligence can be done on it, and investors can’t really hope to comprehend the risks committing to the company’s stock represents.

At the same time, there is a ton of evidence of very real threats to investor value in the records of the company’s not so distance past. Let’s just say that the company upping its authorized share count recently does not seem coincidental – that’s usually the first move dubious companies make before crushing investor value under toxic dilution.

Prudent investors would do well to consider all these facts and act accordingly.