Resource Ventures, Inc. (PINK:REVI) Fails to Rev it Up Further

After going through the roof 400% on Monday, in yesterday’s session Resource Ventures, Inc. (PINK:REVI) failed to sustain its questionable run and spent the whole day below its previous close, stopping almost 6% down at the bell.

The pump campaign for REVI that launched on Monday shows no signs of slowing down, with over a dozen new emails sent to subscribers yesterday, from a number of pumpers, including Market Bulls, the Bull Exchange and Best Penny Newsletter. Over the last session REVI stock dipped below $.10 in the early afternoon on the biggest volume spike for the day. Overall daily volume also cooled down quite a bit, at a quarter from that on Monday.

The company came up with another press release, touting its 2012 revenue of $1.5 million. The headline fails to mention the fact that this revenue was chomped through by costs and expenses, to end up as a mere $25 thousand in net income. Of course, the release also makes no mention of the fact that as of the date of the report, REVI was completely cashless. The acquisition of Global Energy Management, Ltd. announced in yesterday’s press release that is also a large part of the touts of the promoters, seems to have happened over six months ago, in an agreement dated August 2012, with shares issued to satisfy its terms in September – hardly a ‘recent’ event, unless one’s perception of time is quite distorted. A curious detail is also that the shares were issued to Global Energy at a price of $0.001 apiece.

The promoters that are touting REVI against compensations ranging from $50 to $100 thousand disclosed that they have been hired for a two-month advertising campaign. With this in mind, this one could run for some time, given the extended pumper support. Still, the promoters touting REVI have run other pump jobs in the past and their performance could be some indication of where REVI is headed.

The Bull Exchange previously touted YaFarm Technologies, Inc. (PINK:YFRM) for 20 days, from Feb 5 to Feb 25. Currently YFRM is below its pre-promotional levels and everyone who bought shares during the promotion is sitting on a loss ranging from 50% to over 80%.

Traders are advised to be extra careful with promoted companies, especially when the compensation paid is in the hundreds of thousands.